Product OKR Builder

Objective: Make the first week of Clarive genuinely exciting for every new user, not just the ones who figure it out on their own. Key Result 1 (User Behavior): Increase the percentage of new users who complete the onboarding checklist within 7 days from 22% to 55%. Initiative: Redesign the onboarding flow with contextual tooltips and a persistent completion tracker visible on the main dashboard. Key Result 2 (Customer Outcome): Increase the percentage of new users who create their first project within 48 hours of sign-up from 38% to 65%. Initiative: Add a pre-built project template library accessible from the empty state on first login. Key Result 3 (Business Impact): Reduce first-month churn among free-tier users from 61% to 45% by end of quarter. Initiative: Implement an automated email sequence that surfaces the three most-used features to users who have not returned after day 3.