LinkedIn B2B Lead Generation Playbook Creator

Example Input: Business: Fractional CFO services, Offer: Part-time CFO for Series A–B startups, ICP: Founders and CEOs at $1M–$10M ARR SaaS companies without a full-time CFO, ACV: $3,000–$8,000/month, LinkedIn: 1,200 followers, posting 1x/week, 0 leads from LinkedIn currently, Sales cycle: 2–6 weeks Example Output: **LinkedIn Revenue Model:** This playbook generates fractional CFO leads through two parallel tracks: (1) authority content that attracts Series A founders who find the profile through search or recommendations, and (2) targeted outbound that identifies founders at the right stage and opens conversations based on financial triggers (funding announcements, hiring signals, public financial commentary). **ICP on LinkedIn:** Search filters: CEO/Co-founder titles, company size 10–75 employees, SaaS/software industry, recently funded (use LinkedIn News and Crunchbase data for funding signals). Behavioral signals to watch: Posts about cash flow, runway, hiring decisions, board meetings, pricing — all indicate the exact moment a fractional CFO is most relevant... **Content for Lead Generation:** The trap: posting generic finance tips that attract other CFOs, not founders. The fix: every piece of content must be written FROM a founder's perspective, FOR a founder's problem. "Why your burn multiple matters more than runway" gets founder attention. "DCF modeling best practices" does not...